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You can of course, serve up the sweets with a card featuring macarons, cupcakes, or a traditionally tiered and frosted marvel—but save room for a champagne chaser. The birthday girl-gone-wild in your life will appreciate an offer of illustrated bubbly or island-appropriate umbrella drinks. It’ll make a fine pick-me-up after a long night of partying. There’s room for simpler gifts, too. Send along cards designed with colorful balloons, elegant bouquets, and colorful packages tied up with ribbons and bows. If you’d prefer your happy birthday wish to stand on its own, a minimal typographic or patterned design frames your message brilliantly—there’s even room for a choice party shot on our photo birthday cards. Modern styling from the Indigo Bunting and kate spade new york ensure that your card reflects the spirit of the age (as opposed to your friend’s).
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In this guide, Hallmark writers offer birthday-message tips and inspiring examples. Just click on the appropriate category below to go straight to the birthday wishes you’re interested in, or you can read the whole guide and mix and match to create a custom message for your birthday person. And once you’ve settled on a message, don’t hesitate to spread those happy birthday vibes–you can send a personalized, handwritten birthday card today. Either way, we hope this little guide helps with the next birthday card you sign…and many more!

Recognizable cartoon figures like Snoopy, Mickey Mouse, and Felix the Cat also have a specific market, and then there's the big guy himself. Santa's look and demeanor has changed a lot over the years, but he's remained popular among buyers. Before Coca-Cola helped popularize our notion of Santa today, he often wore a green coat, or had elfish features instead more jolly ones.
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